One click Jeff Bezos and the rise of Amazon.com

Brandt, Richard L. (Author). Shah, Neil, 1976- (Added Author).

Summary: Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the CEO and founder, whose business strategy and unique combination of character traits have driven Amazon to the top of the online retail world. Originally a computer nerd rather than a businessman, he had the vision to capitalize on the untapped online marketplace for bookselling and continues to discover new marketing opportunities, from groceries to auto parts.

Record details

ISBN: 9781455126767
ISBN: 1455126764
ISBN: 9781455126736
ISBN: 145512673X
Physical Description: electronic resource
remote
1 sound file (5 hr., 36 min., 21 min.) : digital
Edition: Unabridged.
Publisher: [Ashland, OR] : Blackstone Audio, [2011]

Content descriptions

General Note:	Downloadable audio file. Subtitle from container.
Participant or Performer Note:	Read by Neil Shah.
Source of Description Note:	Description based on audiobook version record.